Beverage Alcohol Resource & Manhattan Cocktail Classic

Beverage Alcohol Resource MCC

The time is near where I give myself over the powers that govern alcohol and the way we enjoy and consume it.  In other words, next week I’ll be taking the Beverage Alcohol Resource seminar; held once a year by spirits industry mavens Steve Olson, Paul Pacult, Andy Seymour, Dave Wondrich, Doug Frost, and last but certainly not least, Dale DeGroff. Click here to take a look at their informative website.  Read some of their bios to get just a glimpse of the combined knowledge and wisdom that this group brings to the table.  Here’s the breakdown from the website.

“The Beverage Alcohol Resource (BAR) Program is the spirits and mixology equivalent of a Masters of Wine or Master Sommelier program. BAR, a Limited Liability Company headquartered in New York, is an independent organization whose mission is to propagate the healthy and responsible use of beverage alcohol products through innovative and comprehensive training programs and seminars. Formed by six of the world’s leading spirits and cocktails authorities, Dale DeGroff, Doug Frost, Steven Olson, F. Paul Pacult, Andy Seymour and David Wondrich, BAR is revolutionizing the way in which spirits and cocktails are viewed, understood, appreciated and enjoyed.

One or more of BAR’s managing members/principals guides every course, using BAR’s own authoritative materials, innovative methods and textbook, The BAR Manual. BAR offers various programs and many other services (i.e., advisory and analytical services for the industry) both in New York City and out-of-state through the BAR Mobile Unit that, for hire, travels to suitable sites to conduct customized corporate sponsored programs. BAR’s unique instructional methods helped earn it the “Industry Innovator of the Year Award for 2007” at the Cheers Conference in 2007.

BAR is the most trusted, comprehensive, innovative, and autonomous source of systematic information on distilled spirits and mixology in the beverage alcohol industry. Anyone who successfully passes BAR’s Five-Day Intermediate Certificate Program is able to mix a balanced Sidecar, distinguish a Speyside malt from a Lowland malt, explain in detail the difference between Bourbon whiskey and Irish whiskey, recognize when a tequila is overpriced, identify a potato vodka by its nose alone, explain the origin of the Manhattan cocktail and why the bitters are an integral part of the drink, draw up a cocktail list that matches the elegance of the establishment it’s created for and, in short, do everything that one expects from a comprehensively informed professional. This Five-Day core program is conducted only once yearly in New York State.”

Needless to say, it will be an honor to take this course and without doubt (according to my colleagues who have taken it) will be one of the most challenging five days of classwork, palate exhaustion, and information soakage.

I would like to thank Grand Marnier for giving me the opportunity to take part in this years BAR.  I am one of the six recipients of the Grand Marnier BAR Scholarship and without it I would not be making the pilgrimage to NYC next week.  In return for the scholarship I will be working as a consultant for Grand Marnier at the Manhattan Cocktail Classic.  This will be an amazing experience as I’ll get to work alongside some incredible bartenders.  The Classic looks to be an unforgettable time, chock full of spirits industry heavyweights and the best bartending talent the country has to offer.  Here’s a little tidbit from their site.

“Welcome to the Manhattan Cocktail Classic, New York City’s first ever multi-day event celebrating the history, contemporary culture, and artful craft of the cocktail. Part festival, part fête, part conference, part cocktail party, the Manhattan Cocktail Classic brings together the unparalleled talents and opportunities of the bars, bartenders, and restaurants of our great city for two days of activities, both educational and celebratory in nature, championing the common ideals of authenticity, equality, sustainability, service, and pleasure. (There will be some drinking involved, too.)”

Hope to see you there!

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~ by Chris Bostick on September 23, 2009.

4 Responses to “Beverage Alcohol Resource & Manhattan Cocktail Classic”

  1. How did you find the course? What did you do to prepare your self? Also was there something that surprised you about it?

    • Hey Jason,

      I discovered the course while doing some research trying to find specific types of education when it came to bartending and spirits. I also heard Steve Olson speak at the Grand Marnier Mixology Summit in Vail a couple years back and made it a goal of mine to complete the course.

      Nothing really surprised me about the class. I pretty much knew going in that we were all in for a serious intensive experience so I prepared accordingly by brushing up on my cocktail history, cocktail knowledge and tasting spirits blind w/ friends and co-workers at my home bar. Some of the best things I took away were the friendships made and camaraderie built between myself and my fellow classmates. It’s a blast running into former classmates around the country. I highly recommend the experience.

      -Mr. Bostick

  2. Hi I’m interested in Mixology I’ve been before to NYC a few times and now own and perform my Bar duties in an old Iconic Australian Country Hotel and for a few years have been refining our customers tastes by extending our Wine & Boutique Beer list as well as creating Cocktails to please.
    I have heard of the 5day intermediate certificate program and was wondering the costs to have one or two attend & what dates are coming up in the next 12 months.Regards Allan

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